WIVB-TV Channel 4, Buffalo, New York
News, Sign-off and National Anthems
recorded 5 September 1978

Page modified Wednesday, 1 July 2020

A recording of Buffalo's CBS-TV network station made the year after taking on its current set of call letters, which stands for "We're IV (four) Buffalo". Before this the calls were WBEN-TV, after the station's original licensee, the Buffalo Evening News, which sold off its broadcasting interests in 1977. Channel 4 is Buffalo's first and oldest television station and the fifth oldest in the state of New York.

The video begins with the closing title for The CBS Late Movie, which is followed by a News 4 Buffalo promo done by Allen Constantini. Next is a WIVB promo for "Superband", announced by newsman John Beard, then its a CBS-TV promo for its dramatic series The Paper Chase, which made its debut that fall. After this comes a three-and-one-half-minute summary of the world and national news of the day delivered by the aforementioned John Beard. Next up is the sign-off, if you'd wish to call it such; it mentions only call letters, channel number, city of license and studio-to-transmitter relay station KED 76. Immediately following is a patriotic film called "I Am Your Flag", in which the Stars and Stripes takes a male voice and expresses its thoughts on the lack of and proper respect for the U.S. Flag. The National Anthems of both the United States and Canada is played, accompanied by a film featuring views of nearby Niagara Falls. The video concludes with color bars and tone.

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