WDBJ-TV Channel 7, Roanoke, Virginia
Sign-Off and ATB recorded Autumn 1988

Page modified Monday, 15 June 2020

Sign-off of Roanoke's longtime CBS network affiliate. It's a simple station ID graphic followed by a montage of still photos of scenes from all over Virginia supplied by the Virginia State Travel Service. The recording of "America The Beautiful" used here is by the Mormon Tabernacle Choir. The sign-off itself is rendered by long-time WDBJ-TV personality Irv Sharp (1915-1993), an institution on Roanoke radio and TV for over sixty years.

Channel 7 first took to the air 5 October 1955 as the video sibling of WDBJ Radio AM 960 (now WFIR), Roanoke's first and oldest radio station. Its first facilities were previously those of failed UHF station WROV-TV Channel 27, which was on the air only six months in 1953 (Roanoke's current Channel 27, WFXR, is not related to WROV). WDBJ 7 has been with the CBS network since day one and is the Roanoke Valley's most-watched station over its ancient rivals WSLS-TV 10 (NBC) and WSET-TV 13 (ABC).

Page updated Saturday, 4 March 2017

RELATED VIDEO:
WDBJ-TV 7 Sign-off recorded June 1993
The Best of Irv Sharp - from WDBJ 7's YouTube Channel

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